What information BearMac collects

BearMac may collect:
Contact information (such as name, email, and messages)
Scheduling information
Information needed to establish and administer a coaching relationship
Brief coaching notes used to support continuity and professional practice
Recordings or transcripts where you have explicitly agreed to recording or transcription
Agreement, invoicing, and payment information
Basic website analytics

How information is used

BearMac uses information to:
Respond to inquiries
Schedule and deliver coaching
Establish and administer coaching relationships
Support continuity between coaching sessions
Manage agreements, invoicing, and payments
Support professional development where appropriate
Meet professional, legal, and business obligations
Understand and improve website usage

Coaching confidentiality

Information shared during coaching is treated as confidential and is not shared with employers, organizations, third-party payers, or others simply because they arranged or paid for coaching.
Information from coaching is shared only with your consent or where disclosure is required by law or reasonably necessary because of a serious or likely risk of harm.

Recording and transcription

Coaching sessions are not routinely recorded. If BearMac proposes recording or transcription, the purpose will be explained and your explicit consent will be obtained in advance.
Recording or transcription is optional and is not required to participate in coaching.

Use of AI

BearMac does not submit identifiable confidential coaching information to general-purpose AI systems.
Where coaching material is used with AI for legitimate professional development purposes, your consent will be obtained in advance. The information will first be reasonably de-identified and limited to what is necessary for that purpose.

Technology and service providers

BearMac uses trusted technology and service providers to operate the business and deliver coaching. These currently include:
Squarespace for website hosting and analytics
Google Workspace for email, calendar, and business records
Calendly for scheduling
Zoom for video coaching sessions
SignWell for electronic agreements
Stripe for credit card payments when used
Fathom for recording and transcription where you have explicitly agreed to it
These providers may process information only as needed to provide the services BearMac uses. Some information may be stored or processed outside Canada and may therefore be subject to the laws of the jurisdiction where it is processed.Canada.

How to contact us

info@BearMac.ca

Data retention

BearMac retains information only as long as reasonably necessary for the purpose for which it was collected or to meet professional, legal, financial, or business obligations.
Confidential coaching information is not retained longer simply because other records related to the coaching relationship, such as agreements or financial records, must be kept.

Data sharing

BearMac does not sell personal information or share confidential coaching information for marketing purposes.
Information may be shared with service providers where needed to operate the business or deliver coaching, with your consent for a specific purpose, or where disclosure is required by law or reasonably necessary because of a serious or likely risk of harm.
Where information from coaching is used for supervision, mentoring, certification, or professional development, your consent will be obtained in advance.
The information used will be limited to what is reasonably necessary and reasonably de-identified before being shared or used outside the coaching relationship.
BearMac does not submit personal information or identifiable confidential coaching information to general-purpose AI systems.

Your privacy rights

You may request access to or correction of personal information BearMac holds about you. You may also ask BearMac to delete information that is no longer needed.
Some information may need to be retained to meet legal, financial, professional, or other legitimate business obligations.
Privacy requests, questions, or concerns can be directed to James Scott at info@BearMac.ca.

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Last updated

Last updated: September 2026